Internet marketing rock star, Guy Kawasaki, joins Jim Paris Live to discuss his latest book - The Art Of Social Media. How to make money from social media? The importance of selecting the right name for Twitter. Why your profile pages are a major key to social media success. How much of your own content to share vs. curating content from other sources. Should you follow back everyone that follows you on Twitter? Why social media is no different than an in-person conversation. Guy also shares information about Canva.com, a popular platform that can be used to create stunning graphics to use in your social media posts.